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Old 05-09-2008, 07:17 PM   #11 (permalink)
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Quote:
Originally Posted by GTFC View Post
Hiya,

Are you able to run that check on my site please! It's Freelance Copywriting - Home

Many thanks,

Gill
Even worse, 111 errors!
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Old 05-12-2008, 01:28 PM   #12 (permalink)
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Default GTFC - Your Errors

Hi Gill,

The person who may have scared you with the 111 errors on it, however it is stuff that is simple to fix.

This is the report for your website and the errors are on there. Some easliy fixed compared to others.

Hope it is okay to post the link for your report here : [Invalid] Markup Validation of http://www.freelancecopywriting.biz/ - W3C Markup Validator

Hope this helps, any problems send me a PM,

Many thanks,

Kev.
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Old 05-19-2008, 09:51 AM   #13 (permalink)
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Hi Sarah

Just a few notes.

1. There is far too much text and it would be a good idea to make everything short and sweet, and not too flowery.

2. "Do you have work that needs to be written? Do you have too much to do and not enough time to do it in? Do you have many articles that need writing quickly or just a small editing job to be done? If you have any kind of copywriting work that needs doing at any size or level you have come to the right place" - THIS NEEDS TO BE SHORT AND TO THE POINT AND STAND OUT AS THESE ARE THE SERVICES YOU ARE OFFERING.

3. "At FCS we can transform your website or your business with great sales writing and content writing. We can make your lagging business into a highly successful one just by using words" - I WOULDN'T USE THE WORD LAGGING AS YOU NEED TO BE POSITIVE ABOUT A COMPANY - I.E SAY SOMETHING LIKE "IMPROVING YOUR COMPANY'S PROFILE".

4. Your Menus need to stand out more, your services (as mentioned in 1) and most importantly you need to have a logo and main title that makes an impact. It just looks a little bland.

Keep at it, I know you can do it and make it look fantastic, just needs a few tweaks. The simple and clean idea is good though. If you would like me do design your logo for you, please let me know.

It'll look fab....

Julie
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Old 05-19-2008, 09:57 AM   #14 (permalink)
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You're on the right lines - a few things I noticed:

1. Your email address at the top will get harvested by spam bots that crawl sites for email addresses. I'd change this to a 'contact' link that points to a web form ASAP.

2. Do you need the banner at the bottom? It's not relative to your offer. I know it's an idea to put a monetising link at the end of a page to get something from those that will not click through and convert for you.

If you really want to do this maybe put some adsense instead of the banner, but I wouldn't do it at all.

3. The first paragraph starts well asking questions of your prospects - have you thought about separating each question into a bulleted list?

The final statement in the first paragraph could be a bit stronger as well.

Quote:
If you have any kind of copywriting work that needs doing at any size or level you have come to the right place.
You could change it to answer the preceding questions with an open ended question like "Do you know how we can quickly cure all your copywriting headaches?"

This doesn't just state what you can do for them but piques their interest in how you can do it with a question that can't be answered with a yes or no. It makes them keep reading

4. If you put the testimonials on the homepage that could have more impact.

5. Have you thought about adding some graphics?

6. Last but not least - the headline isn't a grabber. Possibly the highest impact of any sales/lead page is the headline. It's what makes people decide whether to read the rest of the page or not.

HTH
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