I'm sure this is going to impact all of us hard. My question right now: would it be worth registering as a company? Freelance writer. Currently sole trader. Do you think there will be more government support for companies, as opposed to sole traders, when it comes to loans, grants, and other incentives?
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Marketing everywhere has been affected by the Corona virus. Investment has decreased and unemployment is large.
You've got nothing to lose registering as a company, except a little bit of paperwork. I did it, unfortunately just after the cutoff for the grants and loan schemes - so I wasn't entitled to anything. It's a good step going forward though, to keep everything organized as I grow my business.
Unlikely you will get any profit out of it. Over time, businesses are adapting to the pandemic conditions. So soon, all the things we considered as limitations will be treated as a new normal. Judging by the rapid spread of new virus variations, instant coronavirus test and vaccines won't disappear till the invention of a full-fledged cure. So answering your question - the government will support everyone at a moderate amount. They want every economy market element to be adopted to new conditions. It's a wise long-term approach. So, instead of seeking the help of the government - just opt to optimize your business.